Client acquisition is easier than retention because to keep your clients you have to keep exceeding their expectations every time. Clients today pay attention to the minutest details. Therefore, any small change can transform the way your client perceives your service quality.
Here are 10 ways to keep your clients happy and exceed their expectations every time
1. Call your clients regularly
Communicate with your clients regularly. Call them up or shoot a mail or message to check how they are doing; are they happy with your services? Update them on the project at regular intervals.
2. Share knowledge with your clients
Your clients are seeking a solution to their problems. They appreciate it if you share industry insights and trends with them. Make them aware of new technologies and help them learn things they don’t know. Sharing valuable content shows your expertise and improves your brand image.
Toronto’s Larry Weltman has advised the real estate industry on various fronts where he has the expertise and where agents have needs.
3. Be responsive
A delay in response or no response can annoy your clients. Even if you have no solutions to their problems, reply to them in time. A quick response shows you value your clients and their time.
4. Listen to your clients
Your clients hire you for your expertise, but that doesn’t mean they can’t give you better ideas. Listen to their point of view and understand their concerns. When you listen to your clients, they listen to you. By listening to your clients, you can understand your vision and deliver the results as per their expectations.
5. Be decisive
Your clients want quick solutions to their problems. They hire you because they think you have the best solution for them. Therefore, they expect quick decisions from you. Your confidence should reflect in your decision making.
6. Be realistic
It is better to say ‘no’ than saying ‘yes’ and not delivering the promise. Be realistic with your clients. Promise what you can deliver. An undelivered promise can cause damage to your reputation.
7. Be transparent
Integrity and honesty can take you a long way. Be transparent in all your interactions with your clients, and don’t fabricate your promises and offerings to them.
Tell your customers clearly what you can do for them and how you plan to accomplish each task.
8. Be proactive
Don’t wait for your clients to come to you. Reach out to them with new opportunities. Show them that you have put hard work into learning about their company, industry and problems.
9. Add a personal touch
Don’t interact with them through AI enabled tools. Add a personal touch to the ways you deal with your clients. Send them personalized greetings and messages. It shows that you care and treat your clients special.
10. Be the best in your industry
Strive to be better than your competitors and the best in your offerings. Your clients want to work with the best in the industry. They will stick to you if you remain the leader.